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如何进行短视频账号的关键词布局？

2023.07.19

1 来源：www.qwjst.com 发布人：全网聚速推

在各大短视频平台上，争取的账号关键词布局可以提高曝光率和关注度，但是对于许多运营短视频账号的小伙伴来说，想要进行争取的短视频账号关键词布局，不是一件简单的事情。那么，如何进行济南短视频运营账号的关键词布局呢？

On major short video platforms, striving for account keyword layout can increase exposure and attention, but for many short video account operators, striving for short video account keyword layout is not an easy task. So, how to layout the keywords for Jinan short video operation accounts?

1、选取核心关键词

1. Select core keywords

选取行业核心关键词是账号关键词布局的核心，这些关键词可以反映行业、产品、服务的核心特点，选择关键词的时候，要考虑搜索量、竞争度和转化率等指标，可以使用关键词分析工具来进行分析和选取。

Selecting core industry keywords is the core of account keyword layout, which can reflect the core characteristics of the industry, products, and services. When selecting keywords, it is necessary to consider indicators such as search volume, competitiveness, and conversion rate. Keyword analysis tools can be used for analysis and selection.

2、布局首页四件套

2. Layout homepage four piece set

需要尽可能的将行业核心关键词都进行布局，尤其是昵称和简洁，昵称的权重高，如果行业比较特殊，也可以织布局昵称和简介，在进行关键词布局的时候，需要注意不要过度布局关键词，1-2个核心关键词即可。

It is necessary to layout all core keywords in the industry as much as possible, especially nicknames and conciseness. Nicknames have a high weight, and if the industry is relatively special, you can also weave bureau nicknames and introductions. When layout keywords, it is necessary to pay attention not to over layout keywords, only 1-2 core keywords are sufficient.
济南短视频运营

3、以词推词

3. Inferring words from words

有些软件提供了以此推词的功能，可以用一个行业关键词或者核心关键词推导出相应的长尾关键词，在首页布局好核心关键词之，就可以通过以词推词来推导出更多的长尾关键词，这样即是用户在搜索其它的长尾词时，也会搜索到你的相关视频，提高了曝光率和转化率。

Some software provides the function of using word inference to derive corresponding long tail keywords from an industry keyword or core keyword. After laying out the core keywords on the homepage, more long tail keywords can be derived by word inference. This way, users can also search for your related videos when searching for other long tail keywords, improving exposure and conversion rates.

以上就是对短视频账号关键词布局指南的简单介绍了，希望对做短视频的你有所帮助，更多事项就来关注我们网站http://www.qwjst.com吧！

The above is a brief introduction to the keyword layout guide for short video accounts. We hope it will be helpful for you who make short videos. For more information, please follow our website http://www.qwjst.com Come on!

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