网站优化工作只有做对了，才能提高网站整体的重量，比如说权重的提高，权重对于一个网站而言也是起到关键性作用的，权重数越大，说明这个企业网站的质量越好，当然也是对优化工作的一个展现。那么下面我们就浅聊一下利用友链交换来优化一个企业网站的权重问题吧。

　　Website optimization work only to do the right, in order to improve the overall weight of the site, such as the increase of weight, weight for a website also plays a key role, the greater the weight number, the better the quality of the enterprise website, of course, is also a show of the optimization work. So let's talk about the use of friend chain exchange to optimize the weight of an enterprise website.

　　网站交换链接，又称友情链接、互惠链接、交换链接等，是网站之间在资源上具有一定优势互补的一种简单的合作形式，即将对方网站的LOGO或网站名称放在自己的网站上。自己的网站，并设置到对方网站的超链接，使用户可以从合作网站中发现自己的网站，达到相互促进的目的。

　　Website exchange link, also known as friendship link, reciprocal link, exchange link, etc., is a simple form of cooperation between websites with certain complementary advantages in resources, that is, the LOGO of each other's website or website name on their own website. Their own websites, and set up hyperlinks to each other's websites, users can find their own websites from the cooperative websites, to achieve the purpose of mutual promotion.

　　当然，一个网站的友情链接并不是越多越好，而且在做友情链接的时候，并不是所有的朋友都链接，这样不仅不利于网站优化，反而会“伤害”网站。所以在做友情链接的时候要注意这几点：

　　Of course, a website's friendship links is not the more the better, and when doing friendship links, not all friends are linked, which is not conducive to website optimization, but will "hurt" the site. So pay attention to these points when doing friendship links:

　　同业交流效果很好；网站的PR和权重须比我们稍好或与我们相近，不能交换比我们差或被百度或K站降级，会拖累我们网站；交换朋友链的网站的百度快照日期越越好；对方网站被收录和反转的越多越好；不要换太多，就几个；即使对方的PR和权重最高，如果对方的朋友有上百条链也不建议换，因为分配给我们网站的流量会很小。

　　The effect of trade exchange is very good; The PR and weight of the site must be slightly better than us or close to us, can not exchange worse than us or baidu or K station downgrade, will drag down our website; Exchange friend chain site Baidu snapshot date the newer the better; The other site is included and reverse the more the better; Don't change too much a day, just a few; Even if the other party has the highest PR and weight, it is not recommended to change if the other party's friends have hundreds of links, because the traffic allocated to our website will be very small.

　　济南互联网公司认为网站初期的网站交换链接优化，不仅可以快速提升网站的权限，也是一个从线下到线上的过渡过程，通过QQ群或其他在线渠道建立的链接是对鲜事物的探索。在网站上建立友好联系的过程中，与熟悉的人和熟悉的行业进行交流研究，认真听取他们的意见，然根据自己的理解去发掘的网络资源，从而不断优化网站。

　　Ji 'nan Internet company believes that the site at the beginning of the site exchange link optimization, not only can quickly improve the authority of the site, but also a transition process from offline to online, through QQ group or other online channels to establish links is the exploration of new things. In the process of establishing a friendly relationship on the website, first communicate with familiar people and familiar industries, listen to their opinions carefully, and then explore new network resources according to their own understanding, so as to constantly optimize the website.

　　当网站权重越来越高的时候，不仅对企业有了一个交代，对自己的技术也有了一个提高，所以网站权重的升级还是有很重要的意义的，那么如果您对网站优化建设或者其他工作有问题的话，可以随时来我们网站www.qwjst.com咨询！

　　When the weight of the website is getting higher and higher, not only to the enterprise has an account, but also to their own technology has an improvement, so the upgrade of the weight of the website is of great significance, so if you have problems with the website optimization construction or other work, you can always come to our website www.qwjst.com consultation!