企业一般建设网站都是为了获得更多的用户流量，如果一个网站一点流量都没有，那可以说这个网站建设是失败的。那要怎么做才能让我们的网站获得更多流量而且营销成功呢？下面济南网络公司为您解答。

Enterprises generally build websites to gain more user traffic. If a website has no traffic at all, it can be said that the website construction is a failure. What can we do to make our website get more traffic and marketing success? Next, Jinan Network Company will answer for you.

无论多差的网站只要推广的方法得当，一般都会有流量的，但流量多的时候却无法达到营销的效果依旧不算成功。这当中也许就和网站的风格设计相关了，很多访客都喜欢看自己喜欢看的东西，所以如果打开网站如果不自己喜欢的，那网站的跳出率也会逐渐升高。

No matter how bad the website is, as long as the promotion method is appropriate, there will be traffic in general, but when the traffic is large, the marketing effect cannot be achieved is still not successful. This may be related to the style design of the website. Many visitors like to see what they like to see. So if you open the website that doesn't meet your needs, the bounce rate of the website will gradually increase.

所以我们在进行网站建设前要确定好网站的主题风格，根据企业产品定位来进行判断，比如企业是做母婴产品的，那网站的主题可以稍微偏可爱、宝宝聪明等等风格。倘若一个卖汽车的企业做的网站是关于农产品风格的，这样就会流失很多客户。

So we should first determine the theme style of the website before building the website, and judge it according to the product positioning of the enterprise. For example, if the enterprise is making mother and baby products, the theme of the website can be slightly cute, smart and so on. If the website of an auto selling enterprise is about the style of agricultural products, many customers will be lost.

其次就是网站建设完成要进行内容排版，可以把一些比较重要的信息或者板块放在访客容易看到的地方，这样用户能一眼就看到想看的内容才会更有兴趣继续浏览下去。有些网站之所以跳出率高，均是因为排版设计不合理，比如文章页的排版一眼展现几乎是广告或者图片，重要的内容需要用户滑动下去才能看到，这样的用户体验是不好的。

Secondly, after the construction of the website, the content layout should be carried out. Some important information or sections can be placed in places where visitors can easily see, so that users can see the content they want to see at a glance and will be more interested in continuing to browse. The reason why some websites have a high jump rate is that the layout design is unreasonable. For example, the layout of the article page shows almost advertisements or pictures at a glance, and the important content needs users to slide down to see, which is not a good user experience.

如果整个网站都是文字也很容易让人产生疲劳感，所以图文并茂很有必要。至于网站的图片处理也需要根据网站的主题风格来进行，如果网站仅仅是展现企业形象的话，那企业的品牌图片一定要清晰，要让用户觉得高大上。倘若网站是产品营销站，那我们在进行网站建设前就要把产品的图片进行处理，保障清晰外内存还要小一点。

Later, if the whole website is written, it is also easy to make people feel tired, so it is necessary to combine pictures and text. As for the image processing of the website, it also needs to be carried out according to the theme style of the website. If the website is only to show the image of the enterprise, the brand image of the enterprise must be clear and make users feel tall. If the website is a product marketing station, we should process the product image before the website construction, and ensure that the external memory is smaller.

事实上，针对网站建设还有很多注意的事项，我们在做网站的时候好和设计师沟通好自己的诉求，把想要达到一个怎样的效果告知设计师，这样做出来的网站才更优，也以免期需要不断地修改。关注我们http://www.qwjst.com，了解更多！

In fact, there are still a lot of things to pay attention to in the construction of the website. When we build the website, we should communicate our demands with the designers, and tell the designers what effect we want to achieve. Only in this way can the website be better, so as to avoid the need for constant modification in the later stage. Follow us http://www.qwjst.com , learn more!